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Join and engage with a host of experts, tea lovers and professionals for two days of the very best expertise, sensory delights, and intricate flavours from around the world.

Our Speciality Tea Hub has been designed in partnership with ESTA, whose mission is to create and inspire excellence in the speciality tea community through innovation, research, education and communication.

Complete with a brew bar, specialist exhibitors and competition programme, enjoy sensory experiences from cuppings, tea and food pairings to masterclasses and tastings.

ESTA Competitions are Back

Following the successful launch of the ESTA competitions at Caffè Culture last year, ESTA is pleased to announce that the Matcha Latte Art and Tea Tasting competitions will be back this year when they will be even bigger and better.

Details of the competitions and how to enter will be released soon.

Reigning Tea Tasting Champion Diana Farr del Rio of Canton Tea said of her victory last year “It was an incredible, amazing, unbelievable experience. It was difficult and challenging and I was very lucky to have been able to practice a lot before the competition, that definitely helped. The good thing is that this competition really raises awareness of speciality tea.”
Watch Diana’s interview here:

Mark your calendars for the Tea Cupping Competition on day one and the Matcha Latte Art Competition on day two. Taste different single-origin speciality teas from around the world Cup some of those teas to professional standards See and taste the very best in tea mixology with a top-class cocktail barista Discover the possibilities for nitro tea and cold brew Experience different tea-related aromas through our specially designed sensory aroma kit See the visual and sensory delights of matcha latte art.

Join one of their workshops or seminars to improve your education and understanding of tea We would love to welcome you to enjoy a delightful cup of tea with ESTA. Whether you’re an expert barista or a dedicated café owner, we invite you to engage in a conversation about enhancing your tea selection and maximising your business profitability.