Erica Moore is the founder of speciality tea company, eteaket. As a recovering lawyer who had a life’s too short moment in the bath in 2007, she’s on a mission to encourage people to live their lives with more joy and purpose through the power of whole leaf tea. eteaket has a tea room and a concept store in Edinburgh, an online shop and specialises in helping hospitality businesses make their tea offering fabulous. They supply tea to the likes of SKY, Lloyds Banking Group, Tom Kitchin and Joel Robuchon. She’s a mentor and supporter for the Prince’s Trust, a regular speaker on all things tea and business related and lives by the sea in Edinburgh with her husband and two young girls.