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ESTA Tea Hub
Step into a world of exceptional tea experiences at the European Speciality Tea Association (ESTA) Tea Hub. This dynamic space offers a deep dive into the artistry and passion behind speciality tea, featuring a brew bar, expert exhibitors, and a comprehensive programme of activities that includes cuppings, tea and food pairings, and engaging masterclasses. Whether you’re a tea novice or a seasoned professional, the Tea Hub is the place to immerse yourself in the richness of the speciality tea world.
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- All-Day Tea Brew Bar
Sample a curated selection of speciality teas from around the world, guided by experts, including unique artisan teas from Sri Lanka and Devon’s finest blends.
- Matcha Latte Art Championship
Watch skilled competitors create stunning matcha latte art, judged on both aesthetics and taste – an exciting, engaging way to appreciate the quality of matcha.
- Tea Tasting Championship
Tea professionals battle it out to identify the odd tea out of three in knockout rounds – a true test of sensory expertise.
- Industry-Focused Panel Discussions
Thought-provoking talks on "The Rise of Matcha and its Opportunities" and "The Importance of Regenerative Farming in Tea," featuring leading experts in the field.